The goal was to design a modern, subscription-based app that makes listening to the Bible easy and engaging in everyday life — what started as a product for the Polish market quickly grew into a multi-language platform.
Gathered requirements, defined user flows, and identified the core needs of the target audience.
Designed all screens from wireframes to high-fidelity — building a scalable, modern visual system from scratch.
Maintained close communication with developers through handoff to ensure the designs were accurately implemented.
Key Design
Challenges
Three core problems shaped every design decision made throughout this project.
Simplifying a massive library of over 5,000 audio tracks into clear, easy-to-browse categories.
Designing an audio player that is comfortable and distraction-free for long listening sessions.
Creating smooth and friendly ways for users to discover premium content and start their subscriptions.
Core
Experience
Distraction-free
audio experience
The Player: Designed a clean, intuitive interface with clear controls, chapter navigation, and effortless bookmarking to keep the focus on the content.
Uninterrupted Listening: Created a smooth flow for downloading large audio files, ensuring users can listen offline without breaking their session.
Effortless content
discovery
Dynamic Homepage: Designed a personalized feed highlighting new releases, "continue listening," and curated collections (like Audiobible Kids).
My Library: Built a dedicated space where users can easily organize their bookmarks, favorite tracks, and offline downloads in one place.
Designing for
Conversion
Transitioning the product to a SaaS model required a highly flexible approach to paywalls and onboarding. Through workshops with stakeholders, we designed multiple flows to test conversion strategies.
Designed an experience that allowed free exploration of the app while strategically gating premium tracks using subtle visual cues like padlocks — to naturally drive subscription interest without feeling aggressive.
Created modular onboarding screens and paywalls to enable the business to A/B test different trial lengths and pricing incentives.
Optimized the purchase flow to handle diverse promotional mechanics, integrating seamless input fields for discount codes and gift vouchers to reduce friction at the critical conversion point.
Results that
speak for themselves
By focusing on a scalable architecture and a business-driven approach to user flows, the design provided a solid foundation for the product's global expansion.